Sales Playbook
Your guide to pitching SPOT with confidence and consistency.
Choose Your Audience
Banks, DFIs, commercial lendersFinancial EnablersMinistries, agencies, TERAJU, MARAGovernmentMSME owners, TEKUN applicantsSME AnchorsGLCs, MNCs, procurement teamsCorporate Partners
Quick Reference
Before every pitch, review the Dos and Don’ts to ensure compliant messaging.
- Elevator Pitches — 30s, 60s, and 2-minute versions
- Product Tiers — Micro SPOT vs Full SPOT comparison
- Objection Handling — Common pushbacks with approved responses
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